Marketing In A Digital-First World
Have you ever wondered how other entrepreneurs and small business owners are making digital marketing work? Factor in the pandemic and in many cases time, budgetary and resource limitations – and marketing can feel daunting. Learn precisely what I have done for three of my own businesses and hundreds of clients, to generate real exposure online. Learn how to create the right message, for the right audience on the right platform.
In this webinar we’ll discuss:
- The foundation of marketing success
- Step by step actions to generate a marketing plan
- Myths and misconceptions
- Trends and evergreen strategies
- The biggest mistake small business owners and entrepreneurs make in marketing
Jenn Horowitz, a Senior Digital Strategist at GTM and previous agency owner, is passionate about the art and science of marketing. Jenn has been featured in and authored content in all of the leading industry publications, she has trained corporations, spoken at conferences and created over 100 hours of streaming video marketing lessons. She has worked with individual entrepreneurs, small businesses and enterprise clients. She is experienced in both B2B and B2C marketing. Jenn has deep experience in SEO, Social Media, Email Marketing, Paid Social, Lead Generation, Demand Generation, Customer Journey/Personas, Conversion Rate Optimization and more.