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Women Need a Personal Brand

sign that reads personal branding
Personal branding has become a critical way for us to communicate who we are and what we care about. Each of us have skills, values, and expertise to share. We each also have the ability to share our narratives; and in doing so claim the power of our voices while empowering other women with our stories. Personal branding is an important opportunity to share our narrative, and in today’s increasingly digital world, regardless of your professional role, a personal brand is a must. “Your personal brand is your visual resume,” says leadership coach Ali Dunn. “When you’re putting yourself online, your brand will relay the message of what you believe and what you’re capable of; and where you’ve been and where you want to go.”…

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