Women Need a Personal Brand

Gina Messina, Ph.D. 01/31/2022

Personal branding has become a critical way for us to communicate who we are and what we care about. Each of us have skills, values, and expertise to share. We each also have the ability to share our narratives; and in doing so claim the power of our voices while empowering other women with our stories. Personal branding is an important opportunity to share our narrative, and in today’s increasingly digital world, regardless of your professional role, a personal brand is a must. “Your personal brand is your visual resume,” says leadership coach Ali Dunn. “When you’re putting yourself online, your brand will relay the message of what you believe and what you’re capable of; and where you’ve been and where you want to go.”…

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Categories: Leadership & Career Advancement, Skill Building & Professional Development

Tags: personal brand, personal branding, Trending

Gina Messina, Ph.D.

How to care for yourself while taking care of others

Caregivers, this is for you. Even before the pandemic, more than 16% of the US population was providing unpaid care to an adult 18 years or older, including family members with Alzheimer’s or dementia. Women make up about 75% of those caregivers, and they put in the work while juggling jobs, children, and ongoing domestic-task overload. With COVID back on the rise, caregivers are under additional pressure to care for and protect their loved ones. If you’re a caregiver, the stress may seem relentless, and you may be: having trouble sleeping under/over-eating self-medicating with alcohol or drugs canceling (or not even booking) your own doctors’ appointments That’s because when you’re a caregiver, caring for yourself tends to happen only after everyone else’s needs have been…

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Institute Editorial Team 09/26/2023

Thriving in the Gig Economy: A Primer for Women

This post is based on a webinar hosted by Dr. Denise Reading. It’s the first in an ongoing series of workshops, webinars, and for-credit courses offered by the Institute for Women, Wellness and Work to help women explore freelancing, consulting, and solopreneur opportunities as a path to a satisfying and successful professional experience. “Gig economy” is a phrase you’ve probably heard a lot, especially in the last couple of years. It refers to the part of the workforce (more than half!) that doesn’t work full-time for one employer, but instead takes on multiple opportunities from different sources. The term got its start in the music industry. Musicians generally refer to a performance they’re hired for as a gig. That terminology has spread to other industries,…

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Institute Editorial Team 06/07/2021

Stop Riding Life on the Default Setting

It might not be obvious to any of us on a day to day basis, but the world has radically shifted in the last 50 years. We’re watching as understood norms and structures are collapsing right before our eyes – either through corruption or a mass awakening or both. Is college really the best way to get a higher education?Is the American dream of buying a home with two kids and a white picket fence really sustainable?Do the police actually protect us or are they a part of the problem we see today?Is Democracy stable against tyranny and uprising?Do we really need banks and intermediaries or can we democratize and digitize money?Why do we think staying in the same career for 30+ years is the…

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Institute Editorial Team 05/31/2022

woman looking up at sky thinking, showing mental performance

Mental performance and you: 10 things you need to know

Our mental performance, how we think, analyze, and perceive the world, influences how we work, tackle challenges, relate to others, manage stress and more. Where we choose to put our focus has a tremendous impact on how we feel and perform in our day-to-day lives. Julie Jones, Mental Performance Coach and Institute instructor, specializes in helping people boost their mental game, and in teaching them how mental training, positivity and self-awareness can help us do better in our jobs, our personal lives, as leaders, as athletes, and as members of the community. As a former Division I softball coach, Julie specializes in training athletes in mental performance techniques. The same brain strategies that can help a softball player improve her swing can help us all…

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Institute Editorial Team 08/02/2021